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Trắc nghiệm Quản trị chiến lược Tiếng Anh

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Câu 1: Using the Ansoff Matrix, which strategy is an organization pursuing when it launches a completely new product line into a market it has never operated in before?

  • - Market Penetration
  • - Market Development
  • - Product Development
  • - Diversification

Câu 2: A joint venture is a type of strategic alliance where two or more firms do what?

  • - Share resources without creating a new entity
  • - Merge into a single corporation
  • - Acquire a common supplier
  • - Create a legally independent company

Câu 3: Which type of diversification strategy involves entering a completely different industry that has no significant similarities to a firm's current chain of value?

  • - Related diversification
  • - Horizontal diversification
  • - Unrelated diversification
  • - Backward diversification

Câu 4: In the Industry Life Cycle, during which stage does intense competition typically lead to a 'shakeout' where weaker firms exit the industry?

  • - Introduction
  • - Growth
  • - Maturity
  • - Decline

Câu 5: In the BCG Matrix, what is the recommended strategic action for a 'Question Mark' with high growth potential?

  • - Harvesting the profits immediately
  • - Divesting the business unit to save costs
  • - Investing heavily to increase market share
  • - Maintaining the current position without additional funding

Câu 6: A 'Joint Venture' is a specific type of strategic alliance that is characterized by which of the following?

  • - A non-equity contractual agreement
  • - The creation of a new, legally independent entity
  • - One firm buying a controlling interest in another
  • - An informal cooperation without shared resources

Câu 7: What term describes the situation where an organization's strategy gradually fails to keep pace with environmental changes, leading to a performance gap?

  • - Strategic fit
  • - Strategic drift
  • - Hyper-competition
  • - Blue ocean shift

Câu 8: In Michael Porter's Value Chain Analysis, which of the following is classified as a 'Support Activity'?

  • - Inbound Logistics
  • - Human Resource Management
  • - Operations
  • - Sales and Marketing

Câu 9: Which framework is used to evaluate a firm's internal strengths and weaknesses alongside external opportunities and threats?

  • - PESTEL Analysis
  • - Five Forces Analysis
  • - Value Chain Analysis
  • - SWOT Analysis

Câu 10: When a clothing manufacturer decides to open its own retail stores to sell directly to consumers, it is engaging in which strategic move?

  • - Horizontal Integration
  • - Forward Vertical Integration
  • - Backward Vertical Integration
  • - Outsourcing

Câu 11: The process of comparing a firm's business processes and performance metrics to industry bests and best practices from other companies is known as:

  • - Scenario planning
  • - Benchmarking
  • - Environmental scanning
  • - Forecasting

Câu 12: Which leadership style is characterized by the leader involving subordinates in decision-making and encouraging transparency?

  • - Democratic leadership
  • - Autocratic leadership
  • - Laissez-faire leadership
  • - Transactional leadership

Câu 13: Which perspective of the Balanced Scorecard focuses on employee training and corporate culture?

  • - Internal business processes
  • - Customer
  • - Financial
  • - Learning and growth

Câu 14: Which component of the PESTEL analysis framework includes factors such as intellectual property rights and employment laws?

  • - Legal
  • - Political
  • - Social
  • - Economic

Câu 15: What is the primary focus of corporate-level strategy in a diversified firm?

  • - Determining how to compete in a specific product market
  • - Managing daily operational activities of a single business unit
  • - Determining the overall scope of the firm and how to manage the portfolio of businesses
  • - Focusing exclusively on reducing the cost of production for one product line

Câu 16: Which of the following is considered a 'Support Activity' in Michael Porter's Value Chain analysis?

  • - Inbound logistics
  • - Marketing and sales
  • - Technology development
  • - Service after sale

Câu 17: The Resource-Based View (RBV) of the firm suggests that competitive advantage is primarily derived from:

  • - External industry structure
  • - Market positioning relative to competitors
  • - Internal resources and capabilities
  • - Macro-environmental trends

Câu 18: On a Stakeholder Power/Interest Matrix, how should a firm manage stakeholders who have high power but low interest in the firm's activities?

  • - Monitor with minimum effort
  • - Keep satisfied
  • - Keep informed
  • - Manage closely

Câu 19: When a company introduces its existing products into a new geographical region, which Ansoff Matrix strategy is it using?

  • - Market penetration
  • - Product development
  • - Diversification
  • - Market development

Câu 20: What is a major risk for a firm pursuing a 'Cost Leadership' strategy?

  • - Spending too much on research and development
  • - Being overly focused on premium branding
  • - Technological shifts that make current low-cost production methods obsolete
  • - Having products that are too unique for the mass market

Câu 21: According to Michael Porter, a firm that fails to develop a clear cost leadership or differentiation strategy is referred to as being:

  • - Market dominant
  • - Stuck in the middle
  • - Highly diversified
  • - Aggressively competitive

Câu 22: Which type of strategic control involves monitoring the environment to check if the assumptions used to develop the strategy are still valid?

  • - Premise control
  • - Strategic surveillance
  • - Implementation control
  • - Special alert control

Câu 23: In Michael Porter's Value Chain, which of the following is classified as a 'Support Activity'?

  • - Technology Development
  • - Operations
  • - Marketing and Sales
  • - Service

Câu 24: Which of the following describes a 'Related Diversification' strategy?

  • - Expanding into a business with no commonalities with existing activities
  • - Entering a new business that shares common products, technologies, or markets
  • - Focusing on a single product in a single geographic market
  • - Liquidating non-core assets to focus on the primary business

Câu 25: According to Michael Porter, which strategy focuses on providing unique products that customers perceive as valuable?

  • - Cost Leadership
  • - Market Penetration
  • - Differentiation
  • - Product Development

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